Luis Rosenfeld Polypasting & Photography Outdoor Gallery

September 30, 2016-October 2, 2016, All Day

Hosted by luis rosenfeld at 27 Knickerbocker

Rosenfeld’s pieces reveal the connectivity of all by blending the background with the foreground, the past with the future as a result of his “polypasting” technique.  Sometimes this technique is enhanced by the “rosenfeld effect” in his photography.

He believes his art cannot be explained most times and will be part of the Serendipity Art Movement, when it exists.


Wheatpaste is a common adhesive used by street artists to post their work.  Rosenfeld enlarged his photos and explored the idea of wheatpasting them on the street.  He wasn’t convinced about the results so he tried using polyurethane instead of wheatpaste.  He was shocked by the outcome, regular copy paper became similar to glossy photographic paper once polyurethane was applied to it.  He calls his method “polypasting”.
This video shows the “polypasting” process.  Polyurethane also makes the paper transparent which allows for a better integration with the wall where the photo is posted.  Furthermore polypasting makes pieces very resistant to weather, they will last for years out in the open. And impressively enough, it allows spray paint to be stripped off without damaging the original piece. Rosenfeld loves it when his pieces get painted over allowing him to strip off some paint to create a new piece, he says its a collaboration with unknown.

Rosenfeld Effect:

Rosenfeld never liked to use flash with his photos, natural light was always his preference.
But once he started playing with a speed light (flash), he realized the shutter speed of his camera didn’t really matter as long as the object was dark enough to require additional light.
A speed light is so fast that the object its light hits will be extremely sharp even though the exposure time can be uncommonly long.  The backgrounds on his photos have more light so they appear blurry, sometimes because of their own movement  other times because of the camera shake or both. He calls this type of photography “rosenfeld effect”.


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